How Search Engines Rank Sites
* Prominence
* Frequency
* Proximity
* Weight or Density
* Placement
* Off-the-Page Criteria
Keyword Optimization Guidelines
* Determine your keyword phrases
* Sort by popularity
* Refine and combine keyword phrases
* Sorty by popularity again (repeat steps 2 and 3 as needed)
* Write a title using your top two to three phrases
* Write a description meta tag
* Write a keywords meta tag
* Add keywords into key tags and attributes, and mix well
* Submit to search engines
* Watch the hits roll in
Here is a Highlights List:
* Target multi-word phrases unless your keywords are unique.
* Gather external links on high-ranking sites like yours through tireless PR and compelling up-to-date content.
* Use word stemming and proximity grouping to maximize hits and minimize words.
* Find your optimum keywords through iteration, popularity, and WordTracker's KEI.
* Write a keyword-rich title tag. Put the top keyphrase up front.
* Use your optimum phrases in your title, h1 through h6, meta description, meta keywords, and body text, and link URLs, text, and title attributes.
Summary
The purpose of search engine optimization (SEO) is to make finding your website easy for users who are interested in your topic areas or articals. By tagging your pages with the phrases that best match the overall theme of your website, you can ensure that users will find your website when searching for content like yours. Choose popular - but not too popular - phrases that best describe your website, and use them strategically within your pages. Studies have shown that a restrained approach works best with popular search engines like Google.
SEO Delhi/NCR India Search Engines Rank Sites Keyword Optimization Guidelines links on high-ranking sites SEO Delhi/NCR India
Posted by
SEO Delhi- Experienced SEO Consultant India, Delhi |
12:56 AM